Who to Invite: 4 Tips for Nonprofits Hosting Donor Even ...18 August, Partner Post
Who to Invite: 4 Tips for Nonprofits Hosting Donor EventsRead More
Whether your organisation is a nonprofit, corporation, museum, or theater, you may turn to volunteers from time to time to help run your events. Depending on your event type, you may have volunteers manning the check-in booth, handing out refreshments, acting as a resource to answer attendee questions, or conducting any number of other tasks.
Managing event volunteers isn’t drastically different from managing other types of volunteers. Both processes require careful planning and the help of volunteer management tools.
However, there are a few event-specific tips to keep in mind to make your events as successful as possible and to empower volunteers to perform their duties to the fullest.
Whether you’re hosting a in-person, hybrid or virtual event be sure to:
As Get Connected by Galaxy Digital’s volunteer management guide explains, proper volunteer management is a great way to build long-term relationships with supporters. This can provide your organisation with reliable support for future events. Let’s dive in!
The volunteer management process starts well before the event itself. To have a successful event, you need to bring on the most effective group of volunteers you can find.
Connect with engaged supporters or enthusiastic community members using the following recruitment tips:
Will your event benefit most from a broad group of volunteers or a more specific collection of skilled volunteers?
For instance, if you’re hosting a large-scale event like a festival or walk-a-thon, you may need many volunteers who can scan tickets and check-in participants. On the other hand, you might be hosting a smaller-scale event that requires the help of more skilled volunteers, such as those with childcare experience or language skills.
Determine your event’s ideal volunteer audience so that you can start developing your outreach plan.
You’ll need to market your volunteer opportunities to inform community members about the upcoming event and motivate them to get involved.
When drafting your promotional messages, keep the following in mind:
Clearly defining your answers to these questions allows you to draft a volunteer recruitment message that accurately describes your upcoming event and how the volunteers will participate. This gives volunteers a clear picture of what you’re looking for and how they can help.
Once you’re happy with your recruitment message, be sure to strategically send your communications to get the best response. You should send the message to:
Share your message on your social media platforms, include it in your email newsletters, and post it on your event website. For more targeted outreach, you can also post your recruitment message to job sites like LinkedIn or volunteer recruitment sites like VolunteerMatch.
Implementing these volunteer recruitment strategies will enable you to gather an effective and passionate group that's suited to your event's needs.
No one wants to go into a volunteer opportunity with absolutely no idea about what they’ll be doing or what’s expected of them. Setting clear expectations for event volunteers upfront can assuage any concerns and ensure volunteers are ready to take on their roles once the event begins.
Equip volunteers with the tools, resources, and training they need to be successful before the event.
Setting expectations and supporting volunteers throughout your event can lead to several positive benefits for your organisation. Volunteers will not only feel more comfortable volunteering at your event, but they’ll also feel more inclined to volunteer again because of the positive experience they had. They might even invite their family or friends to volunteer with them next time, thus growing your volunteer audience through word-of-mouth.
Your event volunteers are your on-the-ground helpers who have firsthand experience with supporting your organisation. This puts them in an ideal position to effectively advocate for your organisation to a wider audience.
When you empower volunteers to become more deeply involved in your organisation, you’ll not only increase support for your mission but also empower volunteers to become champions for your cause. This can lead to greater personal fulfilment for volunteers and stronger ties between your organisation and its most engaged supporters.
Encourage volunteers to take their involvement to the next level with the following tips:
Your volunteers will appreciate the care and attention your organisation takes to involve them more deeply in your mission. By taking the time to foster volunteer relationships, you’ll build an audience that’s much more receptive to your requests for assistance in the future.
You can take the previous strategy a step further by connecting volunteers with opportunities to maximise their support for your organisation.
Volunteers can provide even more support and monetary assistance for your organisation through programs such as volunteer grants. In volunteer grant programs, businesses donate to charitable organisations after their employees have volunteered a specific number of hours with those organisations.
The process looks like this:
These programs can provide much-needed funding support for philanthropic causes, but they’re often overlooked due to lack of awareness. You can increase awareness of these programs by sharing information about them during your volunteer orientation and encouraging supporters to research their eligibility for volunteer grants.
At a certain point, using spreadsheets or documents to manage event volunteers won’t cut it any longer. As your organisation’s events grow in scale, you’ll need a dedicated management system to stay organised.
To manage volunteers effectively, we recommend using a combination of volunteer and event management tools such as:
With these software solutions, you ensure that your events are poised to run smoothly. Plus, if your organisation is a nonprofit or other fundraising organisation, you’ll have a streamlined way to gather donations and add donor information to your database.
These strategies allow you to optimize every aspect of the event volunteer management process, from recruiting the right people to retaining crucial volunteer support for the long run. Remember, robust volunteer and event management tools can help position your organisation for better event success. Look into your options to find solutions that align with your organisation’s needs and priorities.
Addison Waters is a Content Writer at Galaxy Digital, a volunteer management software for managing, tracking, and engaging volunteerism. Addison holds a Master of Creative Writing from Durham University. Say hi on LinkedIn!